Reports and Data

My colleague Ross Smith has just presented an important new paper, “The Future of Work is Play” at the IEEE International Games Innovation Conference. There’s a couple of very useful lessons in this paper. One is the title, and the mega-trends driving games into the workplace. Another is Ross’s lessons of when games work: Over…

Read More Paper: "The Future of Work is Play"

I have fundamental objections to Ponemon’s methods used to estimate ‘indirect costs’ due to lost customers (‘abnormal churn’) and the cost of replacing them (‘customer acquisition costs’). These include sloppy use of terminology, mixing accounting and economic costs, and omitting the most serious cost categories.

Read More Another critique of Ponemon's method for estimating 'cost of data breach'

Both Dissent and George Hulme took issue with my post Thursday, and pointed to the Ponemon U.S. Cost of a Data Breach Study, which says: Average abnormal churn rates across all incidents in the study were slightly higher than last year (from 3.6 percent in 2008 to 3.7 percent in 2009), which was measured by…

Read More A critique of Ponemon Institute methodology for "churn"