An Argument Against Jargon
Lately I’ve been savoring Kahneman’s “Thinking, Fast and Slow”. Kahneman is one of the originators of behavioral economics and a Nobel prize winner. The book is tremendously thought provoking, insanely well written, jargon-minimizing, and just comes together beautifully. It’s a book where you struggle with the ideas and their implications, rather than struggle through the prose to get to the ideas.
One of the little things that made me squee with delight was where he said:
Why call them System 1 and System 2 rather than the more descriptive “automatic system” and “effortful system”? The reason is simple: “Automatic system” takes longer to say than “System 1” and therefore takes more space in your working memory. This matters, because anything that occupies your working memory reduces your ability to think.
I am totally dropping that on the next person who uses “novel” where they mean “new”. (And yes, you can make the argument that novel means “not really new but not publishied in some peer-reviewed place, and you can take that argument, fold it until it’s all nice and sharp, and then store it as appropriate.)