So if you don’t follow the folks over at OKCupid, you are missing out on some hot data. In case you’re not aware of it, OKCupid is:
the best dating site on earth. Compiling our observations and statistics from the hundreds of millions of user interactions we’ve logged, we use this outlet to explore the data side of the online dating world.
And in their latest post, they explore what brand of camera makes you look good. You should go read “Don’y be ugly by accident.” I’ll wait.
You’re back? Ok. So here, let me lay this out for you. These folks are applying science, not to dating, but to online dating profiles. They’re not slinging some best practice shtick, or re-writing profiles at $50 a pop, they’re telling you exactly what photos work and which ones don’t. How are they doing this? Data. Experiment. Analysis.
I don’t want to understate the importance of finding a good partner, but I will say how sad it is that they have all this data on this highly intimate activity, and we have 2,000 entries in DatalossDB.