The Pragmatic Reviewer
Today Mike Rothman launched his new book “The Pragmatic CSO” at the astounding price of $97. I took the plunge and downloaded the introduction and it isn’t half bad, but aside from a cute dialogue at the beginning it doesn’t really read differently than any number of other security books I have on my shelf. The big difference seems to be the price tag. The other security books in my collection seem to be priced in the $50-$60 range and are professionally bound versus The Pragmatic CSO which is a downloadable pdf. So at this point not only is it nearly twice as expensive, but if I want a hard copy I need to spend even more money printing it out myself. On the plus side, Mike does have a 30 day money back guarantee, so I suppose I could shell out the money and then decide if I like it or not.
I do have a question for Mike though. On the website, under “Still Skeptical” is a short essay extolling the book by “Mike (the security products addict)”. I’m curious who this might be, care to share? No one has ever quoted me as Arthur for a product pitch, but they have under my real name. So even though it’s a little ironic for someone blogging under a pseudonym to call someone else on it, come on, name names. Whomever they are, this quote in particular caught my attention:
I can say that buying the Pragmatic CSO book was the best $97 I spent all year. For less than I spend at Starbucks a month, I was able to get back in control of my security environment. In hindsight I would have paid 20 times the price. Even better, YOU HAVE NOTHING TO LOSE. If you don’t like the book, just ask Mike Rothman for your money back within 30 days – no questions, no heartburn.
That’s quite a powerful statement coming from in response to a
newly published book. I’d love to hear more about how the book helped them. Perhaps you could broker a conversation with them at RSA? Or is this just one of those PR generated quotes that, as an analyst, you hate so much?
[Image from Z Production]