Google's Video "Store"
Justin Mason has some thoughts in “Google DRM and WON Authentication:”
That’s interesting. In my opinion, given that quote, I’ll bet Google’s DRM is something similar to the copy-protection systems used for many games since about id’s Quake 3 and Valve’s Half-Life; an online “key server” which validates codes, tracks player IDs, and who’s viewing what, “live”, as the video is cued up and played.
Anyway, that’s speculation. It remains to be seen if they’ve come up with something along the lines of WON authentication — and if it’s still easily subvertable or not.
I think Justin (unusually) is missing the point here. Google is famous for being even more tight-lipped than Apple about what they’re doing, but that doesn’t work in contract-land. If I’m paying for a service, I need to understand what that service is, or I won’t contract for it. With Apple, at least they tell you each time they enhance itunes for your enjoyment. Google has, to date, not offered many paid services at all, and none to consumers. Peoples expectations are different when they give you money, and Google is going to need to talk about the restrictions they’re putting in place.
Then again, maybe I’m just bitter.